40 YEARS OF EXPERIENCE + A.I.

Stay informed, not instructed. Free AI trackers and a rule book built from 40 years in the markets.

Elle Liana’s tools watch public filings, market news and what the crowd is saying — so you see more, sooner. The rules behind them come from her father’s 40+ years of investing and trading. You stay in control of every trade.

Free. No card. Education and software, not financial advice.

FREE TOOLS

Four free trackers. One calm morning brief.

Built on public data anyone can check. Summaries, not signals.

Filings tracker

See when company executives and directors buy their own company's stock, from public SEC filings.

News tracker

Headlines for the tickers and sectors you pick, plus a neutral summary every morning.

Crowd tracker

What people are talking about across Reddit, YouTube and StockTwits, in one daily brief.

Rulemakers tracker

Public trade disclosures filed by the people who write the rules, emailed when new ones land.

See all four tools →

TWO WAYS TO TRADE

Most people trade on tips. Elle trades on rules.

Trading on tips

  • Hot takes from strangers
  • Buying after the move
  • No plan for when it goes wrong
  • Sizing by gut feel

Trading with a rule book

  • Public filings and news, read daily
  • Clear entry and exit rules
  • A plan for when to sit out
  • Risk sized before return
Elle Liana with her father
THE RULE BOOK

Markets from the dinner table.

Elle grew up learning about markets and risk from her father, who has spent more than 40 years investing and trading through crashes, bubbles and wars. The Rule Book turns that experience into clear rules: entries, exits, position sizing and when to sit out.

Experience is not a verified track record. Trading can lose money.

Read about the Rule Book →
HOW IT WORKS

Three simple steps.

  • 1. Start freeGet the trackers by email. No card, no broker account needed.
  • 2. Learn the rulesSee how a 40-year rule book reads the same filings and headlines.
  • 3. Talk to Elle’s teamA free 15-minute call to see if working with Elle fits you.
Elle Liana
FOUNDER

Meet Elle.

Elle is an entrepreneur, marketer and the founder of Elle Liana and Elle’s Academy. Before that she spent six years in marketing for brands like ALO and Charlotte Tilbury. She has invested and traded alongside her career, using the approach she learned from her father.

Read Elle’s story →

The team

Pedro — Chief Technology Officer

Pedro

Chief Technology Officer

Ardita — Head of Client Experience

Ardita

Head of Client Experience

Sat — Head of Business Development

Sat

Head of Business Development

Lucas — Chief AI Officer

Lucas

Chief AI Officer

Nicola — Head of Fulfillment

Nicola

Head of Fulfillment

Renato — Chief Operating Officer

Renato

Chief Operating Officer

HONEST FILTER

Who it’s for

A good fit if you…

  • Want to understand the market, not follow tips
  • Have money to trade that you can afford to risk
  • Want to keep your money in your own brokerage and approve every trade yourself

Not for you if you…

  • Want someone to trade for you
  • Want guaranteed returns
  • Can't afford to lose what you trade
GOOD TO KNOW

Questions people ask

Is this financial advice?

No. Elle Liana provides education and software. Nothing on this site is a recommendation to buy or sell any security. ELLE VENTURES FZE LLC is not a registered investment adviser or broker-dealer.

Are the tools really free?

Yes. Sign up with your email; no card needed. You can unsubscribe any time.

Where does the data come from?

Public sources only: SEC filings, public news feeds, public social posts and public trade disclosures. No private or secret information.

Will you trade for me?

No. Your money stays in your own brokerage and you approve every trade. We don't auto-trade, copy trades or pool funds.

What happens on the free call?

15 minutes with Elle's team about your goals and experience. If working together fits, we explain the options and every fee in writing. If not, you keep the free tools.

All questions →

NEXT STEP

See the market more clearly — starting free.

Get the free trackers today, or book 15 minutes with Elle’s team to talk through your plan.

Book a free strategy call

Free call. No obligation. Not financial advice.

Book a free strategy call →